Unlike the first generation of smart car gadgets on the market, the GOFAR gadget is an intelligent device that translates engine data and teaches a driver to drive safely to improve efficiency.The product was first inspired by the rocket launch tracking and Formula One displays to come up with a technology that ensures you spend less on fuel, you know where your car costs are going, and you cut your car’s emission.The precise sensors on GOFAR continuously calculate your engine’s indicators to give you simple but reliable feedback.Who Would Benefit From GOFAR Technology?Fleet Owners – If you have drivers that are continuously on the road on a daily basis, a slight change in driving habits will have a considerable saving.Car Enthusiasts – If you find pleasure in finding the nitty gritty in the automotive industry, the GOFAR device will help you come up car metrics that will help you change your driving behavior as well as teach others on how they can save fuel.Environment Activists – If you love the environment but cannot yet afford an electric car, perhaps you should get the GOFAR device to drive reduce your car’s emissions.Long Distance Drivers – The longer the distance you drive, the more GOFAR is likely to save your fuel and repair costs.Benefits of GOFAR TechnologyDevice Powered by Car – You don’t need to get an extra battery for the GOFAR device as it is powered by the car’s battery.Reliable – The GOFAR technology gives you real-time feedback for every mile you drive which guarantees your efficiency and performance for every mile you cover.Proof of Expenses – As a driver, you don’t need to show your boss how much you spent on fuel or how many trips you made as they already have that information on the smartphone. As a businessman, you don’t need additional proof of expenses to the tax authorities.Sleek Design – The slim silhouette design can catch your attention at the periphery of your vision. Just like your car’s dashboard, you can concentrate on the road even as you take charge of your driving style to keep the costs of running the vehicle at a bare minimum.Easy to Install – Once you find your car’s On-Board Diagnostic II port, installation is easy.How to Install GOFARPlug the dongle into the OBDII port of your car.Connect the dongle to the Ray and then put the Ray securely on the dashboard of your car.Pair your smartphone with the dongle to get real-time feedback on your fuel usage as well as alerts of malfunction.How GOFAR Tracks Energy UsageWhen a driver presses the acceleration pedal of the car, the fuel is released and burnt. Fuel burning releases chemical energy that is changed into kinetic energy when the car’s propulsion system rotates gears.Unfortunately, sometimes the kinetic energy is more than is required to rotate gears and this is when some power is lost.GOFAR tracks the power lost and compares this with the energy needed for propulsion, thereby giving the driver advise on just how much pressure he needs to apply on the accelerator.A lot of energy is lost due to aerodynamic pressure (wind resistance) and friction when the wheels are rolling along the ground. GOFAR also tracks this loss.Also, kinetic energy is lost as heat when a driver brakes unless the car model has regenerative braking system such as the one found on hybrid cars.It is important to note that energy costs money and every time it is lost, you pay for something you did not use.GOFAR not only helps you see the total energy lost but also some actionable steps to mitigate this.For example, GOFAR will not only tell you how many harsh braking you did during the trip, but also how much it costed you and how you can avoid it the next time you drive.It is driving behaviors such as harsh braking, harsh acceleration, unnecessary speeding that cost you money.However, you can avoid all this if you pay attention to the Ray’s LED. Every time it blinks red, you are burning cash, but when it is blue, then you are driving efficiently.How GOFAR Tracks EmissionsThrough constant monitoring of the gasoline flow rate, evaluating the combustion conditions and the resultant carbon emission, GOFAR can track just how efficiently your car is using the fuel.As a responsible company, the inventors of the GOFAR device made sure it accurately measured the emissions of the vehicle and then gave the correct feedback to the driver.If everybody on the planet used the invention, there will be fewer carbon emissions and thus a cleaner environment.GOFAR VEHICLE Compatibility TableCountryFuel UsedYear of Manufacture of laterAustraliaGas/Diesel2007CanadaGas/Diesel1998ChinaGas/Diesel2011EU CountriesGas/Diesel2004Hong KongGas2007IsraelGas2003JapanGas2003New ZealandGas2007SingaporeGas2014South KoreaGas/Diesel2007TaiwanGas/Diesel2008UKGas/Diesel2004USAGas/Diesel1996GOFAR SMARTPHONE COMPATIBILITY TABLEOperating SystemModelDate of ManufactureriOS DevicesiPhone 5, 5C, 5S, 6, 6+ iPod Touch 5 All other iOS devices manufactured post-November 2015November 2015 or laterAndroidSamsung Galaxy S3 and newer Google Nexus 4 and newer HTC One M7 and newer Sony Xperia Z1 and newer All other Android smartphones manufactured post-December 2015 December 2015 or laterWhat the Insurers Think About GOFARThe insurance companies seem to have received the news of behavior-based insurance sales in stride.According to research done by the British Insurance Brokers’ Association, sales in this category have multiplied by 60% in the UK since 2012.Users who have opted to have a telematics device such as GOFAR in their device pay insurance premiums that are heavily discounted, sometimes to as far as 25% in the UK.If you are a young driver that is finding insurance premiums abnormally high, you can invest in a GOFAR device that will provide proof of safe driving and thus attract discounts in premiums paid.According to Australian Associated Motor Insurers Limited (AAMI), people who have verifiable data on safe driving will in future continue to profoundly influence the risk and pricing models of motor vehicle insurance.Richard Tooth, a director at Sapere Research Group, says that the Australian Insurance regulatory system is biased against good driving. “It amounts to good drivers subsidizing the bad,” he says.To solve this problem, GOFAR has promised to initiate a program where those using the device and follows its advice will promptly attract better premium rates.The company offers to help users of the device compare different insurance companies’ prices to reward its good driving behavior with premium incentives.In Conclusion;Investing in GOFAR may not seem urgent today, but wait until you see the amount of money you are saving operating your car.We all have better things to do with money than wasting it on fuel or unscrupulous mechanic, don’t we?